COM 140 - Introduction to Mass Media

Credit(s) 3.00
Lecture Hours: 3.00
This course is an introduction to the history, evolution, and relationships of the media and their effects on our society. It examines print, electronic, and social media as well as ethics, advertising, and public relations. This course satisfies a general education requirement in the Arts and Humanities Area.

SLOs:
Upon successful completion of this course students will be able to:

Examine the various mass media industries.
Understand key messages of mass media.
Recognize the various industries of advertising and public relations.
Comprehend the issues and effects of mass media on society.
Define ethical practices in mass media.